Industry

Website Development and Promotion for Dental Clinics

> 120 Review
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Prior to booking, patients often browse various dental offices online - researching doctors, reading reviews, and comparing services. We create digital systems that attract patients, automate appointments, and build trust in your brand in Russia, the CIS, and the USA. Our solutions help dental clinics, private practices, and medical centers increase the flow of new patient inquiries and improve patient retention.

Contact Us
dental
more-projects Over 18 projects

We’ve worked in prosthodontics, implantology, maxillofacial surgery, and more.

exp-red 15+ years of experience

We have extensive expertise in the dental field.

location-green 3 languages

Webdelo is an international company, with offices in both Europe and the USA.

ava Let's get acquainted!

This article is a brief overview of us and our work.

Case Studies

Projects in the Dental Field

We develop and promote websites that become the primary source of information for patients who value experience and accessibility.
Tetri’s Smile – VIP Dentistry in Miami

3x

increase in ROI

+250%

growth in organic traffic
Implemented:
Website redesign
SEO
Social media marketing
View Case Study
tetris-smile
Sutton Advanced Cosmetic Dentistry – A Manhattan Clinic

From 13 to 80

queries in Google's TOP-10

within 6 months

Implemented:
SEO promotion with a focus on E-E-A-T
View Case Study
sutton
"Novaya Orbita" Dental Clinic

+50-80

qualified calls per month

TOP-3

for high-frequency keywords
Implemented:
Content marketing
Technical optimization
View Case Study
neworbita
Alanta Clinic – Dentistry

2x

the number of local patients
Implemented:
Local SEO
Google Business Profile optimization
View Case Study
alanta-clinic
Development

Websites and Digital Platforms for Dental Practices

We create websites that build trust with both patients and search engines. We develop projects from scratch, enhance existing ones, and implement appointment booking systems and patient portals.

Integration with MIS, CRM, and calendars.
Compliance with legal requirements (e.g., GDPR, HIPAA).
User-friendly content management systems (CMS).
High loading speed and mobile-responsive design.

High-Converting Websites for Dental Clinics

We develop solutions that act as a full-fledged digital administrator — consulting, showcasing expertise, and scheduling appointments 24/7.

Online Booking
Integration with doctors' schedules, allowing selection of services, dates, and times.
"Before/After" Gallery
Visually demonstrates treatment results to build trust.
Doctor Profiles
Detailed pages about specialists: experience, education, certifications, and reviews.
Patient Portal
Appointment history, test results, treatment plans, and online payments.
Marketing

Full-Cycle Patient Acquisition

Our clients receive a system that ensures a steady stream of inquiries. We combine SEO, local promotion, paid advertising, and reputation management into a unified strategy.

cropped-image

Visibility in Google and Yandex without Ads (SEO)

Dentistry is a YMYL (Your Money or Your Life) topic where trust is a key ranking factor. Search engines evaluate such sites based on E-E-A-T principles (Experience, Expertise, Authoritativeness, and Trustworthiness).

We build a promotion strategy focusing on these factors:

We publish and optimize doctor profiles, their credentials, scientific articles, and certificates.
We create detailed service pages describing treatment methods, indications, and contraindications.
We manage your reputation: motivating patients to leave real reviews on your site and external platforms.
We develop a blog with expert articles that answer patient questions and enhance the clinic's authority.

More Patients from Maps (Local SEO)

Your clinic will be the top result when someone searches for "dentist near me."

We get your clinic to the top of Google Maps and Yandex Maps, optimize your business profile, add services and prices, manage reviews, and publish promotions. This is the fastest way to attract nearby patients.

mobile-3-en-webp
mobile-2-en

Pay-Per-Click Advertising in Search Engines

You only pay for inquiries from patients who are ready to book an appointment.

We set up advertising campaigns in Yandex.Direct and Google Ads for targeted queries (e.g., "dental implant cost," "zoom 4 whitening moscow"). This allows you to get leads from day one.

Optimization for AI (AIO)

Artificial intelligence will recommend your clinic specifically.

We optimize your content so that AI models like ChatGPT, Gemini, and DeepSeek consider your site an authoritative source. When a user asks, "which clinic should I choose for veneers?", the AI bot will recommend you.

gemini
Design and Branding

Design and Corporate Identity Development

We create a visual image that emphasizes the clinic's professionalism and builds trust.

Logo and Branding

We create a recognizable style that reflects your clinic's values and positioning.

biodent
brandbook

Website Design

We design a clean, user-friendly, and modern interface that is easy for patients to navigate.

Print Design

We design business cards, brochures, patient memos, and corporate documents.

design
Artificial Intelligence

AI Assistant for Your Clinic

We implement AI technologies that automate communication and reduce the workload for administrators.

Interactive AI Consultants

Our AI bot answers patient questions 24/7, helps choose a service, provides a preliminary cost estimate, and books appointments.

Consultation on Services and Prices

Trained on your price list and service information.

Schedules Appointments

Integrates with your calendar and suggests available slots.

Answers Frequent Questions

"Is getting an implant painful?", "How long does whitening take?", "Do you accept insurance?".

Automation

Bots and Automation in Messengers

Most patients prefer to communicate via messaging apps.

We create bots that make this communication convenient and effective.

Answers
Clarifies
Records
Reacts quickly

Convenience for Patients, Automation for You

The bot replaces an administrator for routine tasks: answering questions, booking appointments, and sending reminders. This reduces the staff's workload and eliminates human error.

How the bot works

Appointment Booking via Telegram and WhatsApp

Patients can choose a doctor, service, and time directly in the chat.

Automated Appointment Reminders

The bot sends a notification the day before the appointment, reducing no-shows.

Feedback Collection and Quality Assessment

After the visit, the bot asks the patient to leave a review for the doctor and the clinic.

bot_dental
Our Approach

Why Do Our Projects Perform Better?

We don't just build websites – we develop digital ecosystems that solve the business challenges of a dental practice.
We dive deep into the specifics of medical marketing.
We analyze competitors
→ their services, and pricing.
We build a semantic core
→ focused on patients' commercial and informational queries.
We design the site
→ structure considering E-E-A-T requirements and user-friendly navigation.
We create a prototype
→ agreeing on the logic and key elements with you.
We design and develop the project
→ the result is ready to attract patients right after launch.
We dive deep into the specifics of medical marketing.
We analyze competitors
→ their services, and pricing.
1
We build a semantic core
→ focused on patients' commercial and informational queries.
semantic
We design the site
→ structure considering E-E-A-T requirements and user-friendly navigation.
strukture-site
We create a prototype
→ agreeing on the logic and key elements with you.
prototype
We design and develop the project
→ the result is ready to attract patients right after launch.

How We Solve The Most Current Issues

Problem Solution
Patients don't trust the website? We enhance E-E-A-T factors: adding detailed doctor info, licenses, reviews, and "before/after" cases.
Administrator is overwhelmed with calls? We implement user-friendly online booking and an AI bot that answers common questions and books appointments 24/7.
Low patient load for specific doctors? We set up SEO and paid ads to promote high-margin services and specific specialists.
Patients book but don't show up? We launch an automated system of SMS and messenger reminders for upcoming appointments.
Website isn't visible in local search? We optimize and promote your Google Maps and Yandex Maps profiles so you're found for "dentistry nearby" queries.
Problem

Patients don't trust the website?

Solution

We enhance E-E-A-T factors: adding detailed doctor info, licenses, reviews, and "before/after" cases.

Problem

Administrator is overwhelmed with calls?

Solution

We implement user-friendly online booking and an AI bot that answers common questions and books appointments 24/7.

Problem

Low patient load for specific doctors?

Solution

We set up SEO and paid ads to promote high-margin services and specific specialists.

Problem

Patients book but don't show up?

Solution

We launch an automated system of SMS and messenger reminders for upcoming appointments.

Problem

Website isn't visible in local search?

Solution

We optimize and promote your Google Maps and Yandex Maps profiles so you're found for "dentistry nearby" queries.

Google Reviews

Over 120 reviews on Google
Open in Google Maps
May 15, 2025
T
Tamara
Super freundlich, schnelle Umsetzung und tolle Ergebnisse. Sehr empfehlenswert!
February 18, 2025
AD
Agrid Dirga
Tolles Team! Sie gehen professionell an ihre Aufgaben heran und halten die vereinbarten Fristen ein. Unsere Zusammenarbeit besteht seit über 5 Jahren – absolut empfehlenswert!
February 9, 2025
KK
Kristina K.
Sehr kompetent im Bereich der Webentwicklung und SEO. Sehr hilfsbereit und zuvorkommend!
February 6, 2025
SD
Stanislav Dimitrenсo
Ich kenne dieses Studio von innen und kann aus erster Hand sagen, dass das Team professionell, kreativ und äußerst kompetent ist. Sie haben moderne, schnelle und benutzerfreundliche Websites entwickelt. Wenn Sie ein zuverlässiges Webentwicklungs-Team suchen, kann ich dieses Studio wärmstens empfehlen!
February 5, 2025
C
Corinna
Professionell, kreativ und zuverlässig – meine Erwartungen wurden voll und ganz erfüllt. Einwandfreie Kommunikation, schnelle Umsetzung und tolle Ergebnisse. Sehr zu empfehlen!
February 5, 2025
AK
Andreas K.
Kann ich nur weiterempfehlen! Freundliches Team mit kreativen Ideen und viel Erfahrung.
September 25, 2024
SB
Simon Berger
Sehr gute Beratung und rundum beste Leistung ! Das nächste Projekt kommt.
June 12, 2025
АР
Аурика Рошка
Ich freue mich sehr, dass Du nun in Deutschland bist.👍👍👍👍👍
June 11, 2025
DS
Daria Shliakhta
Sehr professionelle Agentur! Sie haben für uns eine Website mit einem gut durchdachten, automatisierten System entwickelt und außerdem SEO-Optimierung inklusive AI-gestützter Analyse umgesetzt. Klare Empfehlung!
June 11, 2025
VW
Viktor Weimer
Kann es jedem nur empfehlen ein ausführliches SEO-Audit seiner Website bei Webdelo zu beauftragen! Man bekommt viele hilfreiche Tipps, Empfehlungen und für jedes gefundene Problem direkt einen konkreten Lösungsvorschlag.
June 11, 2025
VN
Vitalii Naumov
Ich kenne dieses Team seit vielen Jahren – sie entwickeln Websites jeder Komplexität für Kunden auf der ganzen Welt. Ich freue mich, dass sie jetzt auch einen Standort in Deutschland haben. Uneingeschränkte Empfehlung! Ihre Entwickler und SEO-Experten arbeiten auf höchstem Niveau – das ist über Jahre hinweg geprüft und bewährt.

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Questions & Answers

How do you handle images? Will the clinic have copyright issues?
We understand the seriousness of claims for using content without a license. To protect our clients, we use images from stock photo sites with broad licenses. When working on existing sites, we conduct an audit and help replace old images that lack a confirmed license. This approach provides maximum protection for your clinic.
Who writes the content for the site? Do your writers understand dentistry?
Yes, our texts are created by copywriters with experience in the medical field. They delve deep into the specifics: they interview doctors, study clinical cases, and have even observed dental procedures to understand them firsthand. As a result, the content meets E-E-A-T criteria (Expertise, Experience, Authoritativeness, Trustworthiness), builds trust with patients, and is highly valued by search engines.
How will I know that patients are coming from your website?
We set up a comprehensive analytics and call-tracking system. Each marketing channel (SEO, maps, ads) is assigned a unique phone number. This allows you to know exactly where every call and every inquiry came from, enabling an objective assessment of our work's effectiveness and your return on investment.
Do you set up paid advertising for dental clinics?
Yes, we use all effective paid traffic tools: Search Ads, Maps Ads, and Google's Local Services Ads (LSA). We view advertising as a tactical tool for quick lead generation and a supplement to SEO. As the website ranks higher in organic search results, we adjust ad campaigns and reduce the budget, focusing it on the most competitive services.
How do you ensure the website complies with legal requirements (e.g., for personal data)?
We develop websites in compliance with data privacy laws (like GDPR), include necessary documents (Privacy Policy, Consent to Process Data), and set up secure data storage.
What is more important: promoting the clinic's brand or the personal brands of the doctors?
The best results come from synergy. We promote the clinic as a reliable brand while simultaneously strengthening the personal brands of key doctors through their profiles, articles, and reviews.
Can the website be integrated with our Medical Information System (MIS)?
Yes, we have experience integrating with popular MIS platforms. This allows for synchronization of schedules, patient data, and treatment histories, automating the clinic's operations.
How can we motivate patients to leave reviews?
The easiest and most effective way is to place signs with a QR code in visible areas of the clinic (reception, waiting area) that link to your review page on Google or Yandex. Staff can gently remind satisfied patients about the opportunity to leave feedback. Additionally, we can implement an automated system that sends patients an SMS or a message asking them to rate their visit.
How long does it take to see the first results from SEO?
The first results, such as improved rankings and traffic, are typically noticeable within 2-3 months. A stable flow of patients from organic search is usually established within 6-12 months, depending on the competition.
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